Anthony Brien, Nicholas Thomas, Ananda Hussein
Hotels, like other organizations, are constantly seeking to increase productivity; however, achieving this can be more challenging for service sectors organizations. Developing and maintaining a positive level of Organizational Social Capital (OSC)-an organizations soft asset-is said to be a productivity enhancement strategy; therefore, measuring and monitoring OSC is important. This research presents the New Zealand hotel industry's first measurement of OSC level. This is the initial stage within a longitudinal study to understand how OSC impacts productivity. A total of 509 employees from 31 hotels participated in this research, with the major finding and concern being the low level of OSC. © 2013 Copyright Taylor and Francis Group, LLC.
Faculty of Commerce, Department of Business Management, Marketing and Law, Lincoln University, Lincoln 7647, P.O. Box 84, New Zealand; Driehaus College of Business, DePaul University, Chicago, IL, United States; Faculty of Economics and Business, Brawijaya University, Malang, Indonesia
